Improving Labour Efficiency
for Berry Farmers
Building an understanding of the rubus growing process
13 Interviews
4 Farms Toured / Time & Motion Study
6 Grower-Assessed Problem Statements
22+ Farms in a Data Capture
These steps supported our understanding to build and validate a process flow and problem statements that supported searching for and development of solutions.
Forming 7 Stakeholder Archetypes within 3 Farming Segment
To support berry farmers to better understanding their place the system, learn how this sector applies to the diffusion of innovation and frame the work moving forward.
This project has been funded by Hort Innovation, using the Raspberry & Blackberry research and development levies and contributions from the Australian Government. Hort Innovation is the grower-owned, not-for-profit research and development corporation for Australian horticulture.
Back to projects
